Thanks to the folks at KMR Communications for this giveaway.
Little Changes, Big Differences
fitnessUwear Introduces Fitness Accessories to Conveniently Incorporate Exercise Into Your Daily Routine
New York, NY (October 16, 2009) – To some people, 30 minutes can seem like an eternity. Now try filling that time with exercise – everyday! According to the American College of Sports Medicine and the American Heart Association, healthy adults under the age of 65 should aim for 30 minutes of moderate exercise five to six days a week. With this in mind, many people aim to substitute fitness in their lives through everyday activities, such as taking the stairs instead of the elevator. However, even the best laid plans can go awry, and many people find they simply cannot “fit in” fitness, even for just 30 minutes.
According to Annie Ulichney, founder of Philadelphia-based fitness accessory company fitnessUwear, “exercise can be the easiest part of your day. You just don’t realize it yet!” Annie, a self-proclaimed “typical mom” knows a thing or two about having a busy lifestyle, and with the help of co-founder Kim Koelle, they set out to create an easier way for women to get in shape and stay in shape – through “exercise accessories!”
fitnessUwear is exactly that – products designed to let you literally “set it and forget it” through simple garments and accessories that add extra resistance throughout the day. Annie says that many women suffer from “exercise guilt,” in which they plan to exercise during certain times and never end up fitting it in. “Women are constantly telling us that they need an exercise plan that they can add to their day without feeling like it is a burden, or feeling guilty if they don’t do it,” says Annie, “so we wanted to create fun, fashionable fitness items for every woman’s busy schedule.”
fitnessUwear – Fashionable Fitness You Can Wear Like Jewelry
Kim and Annie are both busy moms who appreciate any type of product that makes their lives easier. Through that concept they invented Banglz, which are fashion ankle and wrist weights light enough to wear all day, yet substantial enough to feel the difference!
The Center for Disease Control & Prevention notes that even when at rest, one pound of muscle burns up to 30-50 more calories a day, compared to one pound of fat, which only burns 2-5 calories a day. “Everyone begins to lose muscle around age 25 if they are not proactive about their health. When you begin adding muscle back into the equation, you almost effortlessly lose fat and burn more calories!”
* Banglz Wrist Weights
Banglz Wrist Weights are o ½ lb. weight bands that come in a variety of fashionable prints, allowing you to wear them like jewelry or be ahead of the crowd at the gym. They maximize upper body muscle tone and develop new, lean muscle during your regular day. By providing ongoing resistance, they help to strengthen arms, shoulders, chest and core. Price: $24.95
* Banglz Ankle Weights
Banglz Ankle Weights are o 1 lb. weight bands available in fashionable prints that can be worn like anklets all day long. With each step, slight resistance helps to tone the legs, hips and glutes. They maximize low-impact exercise time and allow for exercise to be added into everyday activities to increase the number of calories burnt. Price: $27.95
Both Banglz Wrist Weights and Banglz Ankle Weights are safe to wear everyday. Annie suggests that women who have an already existing fitness routine can add them to optimize their workouts. For those who consider themselves inactive, Annie recommends a gradual addition of Banglz for everyday toning and muscle development. According to Annie, “physical inactivity has been noted as one of the greatest health concerns our country faces today. By adding Banglz, an inactive person can begin to live a healthy, fit lifestyle without the added burden of scheduling
fitnessUwear, LLC was founded in 2007 by Annie Ulichney and Kimberly Koelle. Both women are stay-at-home moms that have developed a passion for fitness. Their mission is to make fitness accessible to everyone, especially busy women who can never find the time to take care of themselves. With their line of innovative “wearable fitness” products, fitnessUwear is making it possible to “fit in fitness” all day, every day. For more information, visit www.fitnessuwear.com.
About Annie & Kim, Founders of fitnessUwear
Annie Ulichney was born and raised in the suburbs of Philadelphia. She has three daughters, a supportive husband, and a crazy puppy. During the ‘90s Annie owned her own business but later sold it to take on the full time job of “Mom.” Always athletic and active, Annie was a multi-sport athlete in high school and after her three pregnancies; she became interested in the human body and the benefits of exercise. Annie has credits as a fitness model on QVC and has been featured in fitness videos.
Kimberly Koelle was also born and raised in the suburbs of Philadelphia. She has three children with her husband, and currently is a stay-at-home mom. Kim is a former stock broker with PaineWebber in New York City. She has a passion for running, racquet sports, and a simple love of all things fitness related.
One winner will receive a set of Banglz, approximate value $25.
HOW TO ENTER. (MANDATORY)
To enter visit the Banglz site and tell me which ankle or wrist design you like the most.
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THE SMALL PRINT.
US addresses only please. This contest will end on Saturday 11/07/09 at 11:59 pm est. If you’ve entered any of my giveaways before then you know that only comments containing all of the requested information will be eligible for entry. The winner must contact me to confirm they wish to receive the prize within two days of my email notifying them they’ve won. Good luck to everyone!
THIS GIVEAWAY IS NOW CLOSED.